Sign up today and take advantage of member-only content — the kind of timely, cutting edge industry insight that only Money Management Executive can deliver.
  • Exclusive Online Only Content
  • Free Daily Email News Alerts
  • Asset Management Blogs

Three Online Funds Close to New Investors

Three more online mutual funds quietly either closed to new investors or liquidated in January. Two of's three remaining online funds as well as the Allied Owners Action Fund have joined four other virtual mutual funds that liquidated in December. The three funds failed to attract enough attention or amass enough assets. Of the dozen odd online funds created since 1999, seven remain open.

The Stock Market Leaders Growth Fund and the Pure Play Internet Fund were closed in late January, said Brian Levy, president and chief operating officer of of Los Angeles. The two funds, which were introduced in November 1999, had attracted a total of $700,000, according to Morningstar of Chicago.

The funds were closed because chose to focus its energies on its community intelligence concept

and on its remaining mutual fund the Community Intelligence Fund, said Levy.

"The move is consistent with the strategy for [in] focusing efforts on community intelligence and the ability of an online community of individual investors to help shape and create investment product," said Levy in a statement. The's Community Intelligence Fund has $2 million in assets, according to Morningstar.

The two funds were closed within days of the firm announcing its search for ten managers to run the new Hot Hands Hedge Fund, Levy said. On Jan. 29, the firm announced that it had selected the first of its managers. Each manager will manage a $1 million portion of the planned $10 million hedge fund, according to Managers are being chosen based on their success as online portfolio managers from among the 200,000 individuals considers members of its online community of amateur investors. Levy said the funds were closed also because the firm decided to focus on its Hot Hands Hedge Fund.

But, performance probably contributed to at least one of the fund's closing. The Pure Play Internet Fund lost 66.6 percent of its value last year when Internet stocks took a beating. Levy declined to comment on whether performance influenced the decision to close.'s only other mutual fund, an S&P 500 index fund which was also introduced in November 1999, was closed just four months later because it failed to attract enough assets to replicate all of the index's stock holdings. (MFMN 4/10/00) The S&P 500 fund received initial attention because of its novel approach to existing as a "free" online fund by charging no management fee and absorbing other expenses.

The other recent online fund casualty was the $1.8 million Allied Owners Action Fund, a 12-month-old, a shareholder activist fund managed by Privateer Asset Management in New York.

The fund was closed to new investors on Jan. 31 and will remain closed indefinitely, said Aaron Brown, co-founder of Privateer. The fund is currently converting to a private corporation and has sent letters to each of its 300 investors alerting them to the fund board's decision.

The Allied Owners Action Fund was introduced March 9, 2000. It planned to take equity positions in small, undervalued companies that the fund manager believed had potential, then pressure management to take steps to increase the value of the company's stock.

Although the fund has closed, Privateer's shareholder activist website, which was established in conjunction with the fund, is still operating, said Brown.

"We're making a tactical retreat with one part of our business," he said. The fund may someday be reopened, but perhaps as a hedge fund, he said.

Several factors contributed to the online shareholder activist fund's closing, said Brown. First, the fund was introduced at a poor time - when the NASDAQ reached an all-time high last March, said Brown. Since performance slid after the high, investors avoided the fund, along with many others.

Brown said he hoped to attract $40 million to $50 million in assets within the fund's first 12 months. But the fund failed to reach $2 million.

While many people expressed an interest in Privateer offering a novel activist fund, these people failed to actually invest in the fund, Brown said. Instead, Privateer took on the role of more of a consultant to other investors interested in shareholder activism. In many instances, those investors, having consulted with Privateer, invested directly in companies they hoped to influence, rather than doing so through the mutual fund, he said.

Also, the fund did not advertise and that could have helped create interest in the unusual fund, Brown said.

"A sensible advertising campaign would have made a difference," he said.