NorthStar communications executive Chelsey Duncan said the firm embraced this concept with the addition of a digital marketing coordinator in January.
State Streets ETFs are among the most familiar in the industry. But it doesn't explain why they pop up everywhere or how the firm's paying for it.
The firm supported 46% of climate-related proposals at shareholder meetings last year, compared to zero at rivals BlackRock, Vanguard and Fidelity.
With a close watch on the policies from incoming President-elect Donald Trump, industry leaders and analysts share their predictions for industry trends in 2017.
The industry organization also recognized the innovative work of money management firms at the 14th annual NICSA/NOVA awards last week in Boston.