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Sales & Marketing


Our ETF Reached $1B. Here's How We Did It.

Not every ETF launch works. But a team effort and a compelling idea can make an ETF a success in an industry where a handful of dominant firms and smaller players compete aggressively for assets.

U.S. Fund Fees Fall to Record Low as Investors Flock to Vanguard

Investors paid 61 cents for every $100 managed in 2015, down from 64 cents in 2014 and and 73 cents five years ago.

Reinvigorating Retirement Education

One retirement plan advisory firm's digital approach offers product providers a lesson on how to overcome the client education gap and reinvigorate the learning process.

Fidelity Should Make Smart Beta Smarter for Investors

Fidelity needn’t settle for another me-too lineup of smart beta ETFs.

Top Women in Asset Management Awards 2016

Announcing this year's winners of Money Management Executive's Top Women in Asset Management Awards.



Educational Initiatives: Driving Engagement and Asset Growth

As the mutual fund universe becomes more crowded and the strategies offered to investors become more complex, fund managers are under pressure to further differentiate themselves and their brands from the competition. One way to stand out is to make investor and financial intermediary education a key element of any communications plan to drive brand awareness and asset growth. …